Digital-first political strategist
Virginia Republicans are on track for the political upset of the year. Two new polls in the commonwealth show that our gubernatorial election this fall is a competitive race between former Democratic …
Continue Reading about Ranked-choice voting offers a promising path for Virginia elections →
Innovation is like a chemical reaction. It needs reagents in the proper quantities in order to proceed. If an element is missing, the reaction won’t start. If another element is not present in …
Continue Reading about The GOP’s Missing Innovation Ecosystem →
Voters are increasingly consuming political information as entertainment, which means effective candidates must adjust to becoming celebrities. The internet has made it possible for anyone to build a …
Continue Reading about Create Winning Digital Content By Documenting Your Campaign Journey →
Our first of its kind 2020 National Post-Election Survey studying how voters consume media, use technology, and interact with campaigns online included an oversample of donors to build an audience of …
Continue Reading about Understanding Political Donors: Who They Are And Why They Give →
In a role reversal that will shock longtime observers of Virginia politics, the Republican Party of Virginia is as united as it ever has been since Bob McDonnell’s victory in 2009. This solidarity …
In this keynote talk from the 2021 CampaignTech conference, I outline the emerging digital battlegrounds that transcend demographics and provide a strategy for how candidates and their campaigns reach …
Continue Reading about Digital Battlegrounds & Behavioral Campaigning [Video] →
